A recent study indicates that social media, particularly Instagram and TikTok, can promote the unnecessary use of medical tests. Analyzing nearly 1,000 posts, researchers discovered that over 87% highlighted benefits without adequately addressing the associated risks. Furthermore, a significant portion of content was from users with financial interests in the tests, raising concerns about trustworthiness and accuracy. With a striking 68% of these posts promoting tests without sufficient evidence, the findings underscore the potential dangers of relying on social media for medical advice.
Researchers found that 87% of social media posts highlighted the benefits of overused medical tests, yet only 15% mentioned potential harms, misleading viewers.
Most posts promoted medical tests from account holders with financial interests, leading to a misleading public perception about the necessity and safety of these tests.
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