Why Small Networks Build Stronger Ideas
Briefly

The article emphasizes that popularity can undermine the integrity of ideas by simplifying and conforming them to palatable norms. It argues that true validation comes from rigorous debate and collaboration with diverse thinkers, rather than from viral approval. Effective ideation requires friction and resistance, as ideas need to be tested against differing perspectives to grow. The author encourages forming small, asymmetrical networks where honest critique thrives, contrasting them with echo chambers that stifle innovation and genuine collaboration.
Ideas don't get stronger when they go viral. They get simpler, sleeker, dumber. Frictionless.
Consensus isn't a signal of truth. It's usually just a tombstone with a LinkedIn post.
Small networks build living ideas, tested by diverse, loyal, and honest individuals.
If your only collaborators are people who agree with you, you're not collaborating. You're cosplaying alignment.
Read at westenberg.
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