The legal battle centers around a trademark filed in 2019 by a company affiliated with the Michael Jackson Estate to use 'MJ' for promoting what would later become MJ: The Musical, a move MJ Live felt infringed on its brand built over the years.
MJ Live has taken legal action against MJ: The Musical, accusing it of trying to cancel MJ Live shows, and alleging the Broadway production's logo design reflects similarities with MJ Live's pre-existing logo.
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