Lux Optics believes strongly that as photographic processing on cameras continues to evolve, we want to offer photographers a choice of processing, making it a creative tool like choosing a lens or film stock.
Many of Apple's groundbreaking steps in image processing benefit users tremendously, and with Process Zero, you can see exactly what it does when you take it all away.
The new option skips the standard image processing and is based on a single exposure RAW file, providing a faster processing pipeline.
Halide's approach is to leave all the background processing behind to create a natural look, which contributes to the retro style trend in photography.
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