Balenciaga's gaming console, aimed at elites and not designed for actual gamers, emphasizes merchandise over functionality, showcasing the brand's hype-driven marketing strategy.
This gaming device acts more as a statement piece than a legitimate console, with poor design elements that prioritize branding over user experience and gameplay.
The console's design blends elements of a Cybertruck and Game Boy Classic, but its limited functionality highlights the discrepancy between gamer needs and luxury marketing.
Despite resembling a gaming console, Balenciaga's offering is essentially high-priced merchandise for fashionable elites, indifferent to the actual gaming community's interests.
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