Google is experimenting with integrating clickable links directly into its AI Overviews, which redirect users to its search results. This development aims to increase the volume of search queries attributed to Google. However, critics argue that this emphasis on linking to its own results undermines the importance of linking to publishers. Observations indicate that the number of links in AI Overviews significantly exceeds those pointing to publisher sites, thereby raising questions about Google's commitment to supporting publishers in the digital landscape.
Google is testing adding more visible links in AI Overviews that redirect to its search results, potentially diminishing the visibility of links to publishers.
The links that Google is placing in AI Overviews could be more enticing to click than those to publisher sites, raising concerns about their commitment to publishers.
The change could lead to a significant increase in search volume reported by Google, which has raised concerns about its approach to linking.
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