The recent introduction of Studio Ghibli-style image generation capabilities with ChatGPT-4o has led to a historic spike in user engagement, pushing OpenAI's resources to their limits. CEO Sam Altman acknowledged on social media that the feature's popularity surpassed expectations, resulting in delays for the free tier. Within the first hour following the rollout, ChatGPT witnessed a surge of one million users, showcasing explosive growth in app downloads and revenue, reflecting a significant cultural impact and user demand for creative AI applications.
On March 26, just a day after the ChatGPT-4o launch, Altman wrote on X that image generations had already been "wayyyy more popular than we expected (and we had pretty high expectations)."
Altman wrote on X on Monday that ChatGPT had just added one million users in the past hour, compared to two years ago, when the newly launched platform added that many users in five days.
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