"We may receive a commission on purchases made from links. We get that it's a tough market out there, and no matter how big or small the business, the doors only stay open as long as people are spending money. At a time when we're spoiled for choice, marketing and hype play a huge part in getting the word out and enticing customers to spend their hard-earned dollars. But sometimes, things just go a little too far."
"Some over-the-top hype - whether it comes from marketing and advertising or bandwagon word of mouth - can turn a perfectly acceptable, ordinary sandwich or drink into a massive disappointment when it falls short of expectations, and that's a bummer. We'd even say that not only are some of fast food's strangest menu items not worthy of the hype, they're not even worthy of being on the menu."
"The McRib is a weird, unnatural abomination no one ever asked for. And that texture? If you've wondered what cut of pork McDonald's uses for the McRib, you're not alone. In a discussion among some of us here at Tasting Table, we likened the McRib to the worst sandwich to ever meet a tray in an elementary school cafeteria combined with a braised gym mat."
Marketing, hype, and bandwagon word-of-mouth push consumers toward new, seasonal, and secret-menu fast-food items. Over-the-top hype can turn ordinary sandwiches or drinks into major disappointments when they fall short of expectations. Some novelty items and aggressively American sandwiches appear impractical or like a joke, and certain menu items seem unworthy of both the hype and their place on menus. McDonald's repeatedly retires and resurrects items, and the McRib receives particular criticism for its soft, spongy, unnerving texture and unnecessary existence.
Read at Tasting Table
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