
"A 30-second Super Bowl ad featuring boxing legend Mike Tyson and paid for by the nonprofit MAHA Center encourages viewers to avoid processed foods and visit realfood.gov. The government website, which Health and Human Services secretary Robert F. Kennedy Jr. is promoting, provides resources on the administration's new dietary guidelines, released in January, and encourages people to use Elon Musk's AI chatbot Grok to "get real answers about real food.""
"The new guidelines say to get 1.2 to 1.6 grams of protein per kilogram of body weight per day-more than what was previously advised-while the new inverted food pyramid prominently features steak and other animal products. "We are ending the war on protein," realfood.gov states, echoing similar declarations by Kennedy. Most Americans are already eating enough protein-and Grok agrees. In fact, so does the administration's own "Scientific Foundation for the Dietary Guidelines for Americans," which is linked on realfood.gov."
"It says that US adults consume on average about one gram of protein per kilogram of body weight per day, or roughly 15 percent of total energy-the midpoint of the Acceptable Macronutrient Distribution Range, or ADMR-'suggesting that deficiency is rare.' Following the website's encouragement to ask AI for advice, I initially asked Grok how much protein I should eat based on my age, height, and weight."
The MAHA Center-funded Super Bowl ad featuring Mike Tyson directs viewers to realfood.gov and urges avoidance of processed foods. Health and Human Services secretary Robert F. Kennedy Jr. promotes the site, which links to dietary guidelines released in January and recommends 1.2 to 1.6 grams of protein per kilogram daily. The new food pyramid emphasizes steak and other animal products and declares "We are ending the war on protein." The administration's Scientific Foundation reports US adults consume about 1.0 g/kg daily, making deficiency rare. The site encourages using Elon Musk's AI chatbot Grok; Grok initially recommended the longstanding 0.8 g/kg RDA but gave higher guidance when activity level was specified.
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