Morrisons will begin offering a 10% discount on all Market Street counters to More Card holders every Monday, reflecting their commitment to customer loyalty. Customers can track discounts on their receipts. Managing Director Fraser Lovatt emphasized appreciation for loyal customers, especially after overcoming disruptions from a cyber attack, leading to improved sales. However, rising inflation presents challenges, impacting shopper sentiment amid a strategic turnaround plan that includes potential redundancies and operational changes as the company restructures its cafes and food counters.
Starting every Monday, Morrisons will offer a 10% discount on purchases from its Market Street counters to More Card holders, reflecting a commitment to customer loyalty.
Fraser Lovatt, Managing Director, expresses gratitude towards customers, stating the discount is a thank you for their loyalty and highlights the strong service and quality at Market Street.
Despite the boost in sales and profits following a cyber attack, Morrisons reports subdued shopper sentiment due to rising inflation, indicating ongoing challenges in the market.
Morrisons is pursuing a major turnaround plan resulting in significant changes, including 365 staff redundancy notices as it aims to improve operational efficiency and profitability.
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