
"A torn-off section of rotisserie chicken: Evenly browned, crispy coated, with a delectably tender interior - when you know, you know. Tasting Table couldn't resist launching an investigation to find the tastiest version of all, sampling seven grocery store rotisserie chickens and ranking them worst to best. In an unexpected twist, with an ugly-to-flavorsome development, Kroger beat Costco's hallowed rotisserie chicken. Strictly speaking, Kroger was nabbed to first place by The Fresh Market, which over-delivered on both appearance and flavor."
"However, Kroger's podium climb was the most impressive. Our reviewer was initially so put off by the chicken's appearance - with its wobbling, hanging, limp neck, and remnant rogue feathers - that it barely made its way onto a plate. Yet fortune clearly favors the brave; its flavor profile exploded with harmoniously balanced butter, salt, and spice. The delicious taste inspired a full 360, and its texture only amplified the good impression - the review noted that it was "moist, soft, and silky.""
A blind tasting sampled seven grocery-store rotisserie chickens and ranked them from worst to best. The Fresh Market earned top marks for both appearance and flavor. Kroger began with an unappealing look—wobbling neck and remnant feathers—but delivered an explosive, harmoniously balanced flavor of butter, salt, and spice paired with a moist, soft, silky texture. Kroger rose several ranks and outperformed Costco in flavor and texture. Costco lost points for dryness and an emphasis on quantity over quality, also raising concerns about high sodium. The tasting emphasized that appearance did not always predict taste.
Read at Tasting Table
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