"A class action lawsuit filed in San Diego federal court accuses the retail giant of falsely advertising its Kirkland Signature Seasoned Rotisserie Chicken. Customers Anatasia Chernov and Bianca Johnston allege Costco's website and in-store signs say the chickens contain no preservatives despite the presence of sodium phosphate and carrageenan. The lawsuit claims the plaintiff wouldn't have purchased the chicken or would have paid less if they had known about the additives."
"It also alleges Costco has 'systemically cheated customers out of tens - if not hundreds - of millions - of dollars' through the false advertising. Costco's rotisserie chickens are famously priced at $4.99 and have remained at that price point for years despite inflation. The lawsuit is part of a growing trend of legal challenges to 'clean label' marketing claims. Similar class actions have targeted other companies over 'natural' and 'no preservatives' advertising in recent years."
Customers Anatasia Chernov and Bianca Johnston filed a class action in San Diego federal court alleging Costco falsely advertises Kirkland Signature Seasoned Rotisserie Chicken as containing no preservatives while the product lists sodium phosphate and carrageenan. The plaintiffs say they would not have purchased the chicken or would have paid less if aware of the additives. The complaint alleges Costco 'systemically cheated customers out of tens - if not hundreds - of millions - of dollars' through the alleged false advertising. Costco's rotisserie chickens are sold at a longstanding $4.99 price despite inflation. Similar class actions have challenged 'clean label' claims by other companies.
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