Sarah Burton's debut collection for Givenchy reflects a minimalist aesthetic drawn from Hubert de Givenchy’s original show in 1952. Focusing on clean lines and a silhouette-centric design, Burton introduced key pieces like an hourglass jacket and modern logos, emphasizing the brand's evolution. Her designs nod to the 1950s and Hitchcock, contrasting with the extravagant stylings of other fashion houses. As the first female creative director for Givenchy, Burton also represents a significant moment in an industry that has historically underrepresented women in top positions.
I wanted to strip it back to silhouette, which is the backbone of this house, she said after the show.
Burton said the look was quite Hitchcock, a reference that neatly skewers both the 1950s genesis of Givenchy and the fashion-noir of the house of McQueen.
Givenchy stands for black dresses, clean lines, flat shoes, giving it arguably the most modern aesthetic of all the famous French fashion houses.
This was a major fashion moment, as the first show by a new female creative director, in an industry which has recently seen women overlooked for top jobs.
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