The Ksubi x New Era capsule collection, launching on May 27, blends Ksubi's edgy aesthetic with New Era's classic cap silhouettes. This collaboration emphasizes the values of authenticity, community, and self-expression, transforming headwear into a statement of culture. The collection features three iconic New Era models—59FIFTY Fitted, 9FORTY Snapback, and 9FORTY A-Frame Trucker—each embellished with Ksubi’s unique flair. The associated campaign features various cultural influencers, reflecting the diversity and narratives of cities across America, showcasing the collaboration's dedication to both style and community.
What makes this release truly compelling is how it centers on community. The campaign highlights tastemakers from across the cultural map... each representing the soul of a different city.
The result is 'ONE CAP ONE KREW,' a capsule that does more than fuse aesthetics-it reflects the stories of the cities and subcultures that shaped both brands.
Collection
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