"One thing was clear to me from the start: I didn't want to return to a traditional job. The thought of leaving my babies in day care and commuting to an office felt impossible. I wanted to be there for every milestone: their first smiles, first steps, and the little everyday moments that can so easily slip by. But while my heart was set on staying home, reality raised its hand."
"Luckily, I wasn't starting from zero. A year before my first pregnancy, I launched a fashion blog as a creative outlet. In the early 2010s, it was the golden age of blogging. Readers loved personal stories mixed with outfit inspiration, and brands were eager to collaborate with bloggers who had even a modest following. When I announced my first pregnancy on the blog, I noticed more traffic and comments than ever before."
She gave birth twice within twelve months and decided against returning to a traditional job to remain present for her children's milestones. Financial needs and a desire to provide beyond the basics created pressure to earn while staying home. An existing fashion blog, started before pregnancy, attracted readers interested in maternity and parenting content during the early 2010s blogging boom. Increased traffic after pregnancy announcements led brands to reach out with partnership offers. Three months after her son's birth, the second pregnancy announcement accelerated opportunities, turning casual blogging into paid collaborations with companies targeting young mothers.
Read at Business Insider
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