How Jonathan Simkhai's Retail Background Influenced His Career
Briefly

In the latest episode of The Who What Wear Podcast, fashion designer Jonathan Simkhai discusses his journey into fashion starting from a young age. He recounts working at a knitwear outlet at just 12 years old, driven by a passion for fashion. His retail experiences have played a pivotal role in shaping how he approaches his own label and informs his design philosophy. Simkhai offers insights into what to expect from his next collection, illustrating the impact of customer interactions and merchandise presentation on his creative process.
Fashion designer Jonathan Simkhai reflects on his early fascination with fashion, which began at age 12 when he started working in a knitwear outlet store.
Jonathan Simkhai shares how his extensive retail experience shaped his approach to designing his own label, influencing both its identity and his upcoming collections.
Read at WhoWhatWear
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