Ryan Murphy's 'Feud: Capote Vs. The Swans' sparked a revival of hyper-elegant, ladies-who-lunch fashion. This refined style is trending on runways and in Upper East Side bistros. Shoppers are drawn to opulent pieces reminiscent of Babe Paley's era. Pearls are essential, with searches for 'pearl' up 29.2% YoY. Tweed is also gaining popularity, with searches up 55% YoY. On the handbag front, are trending, with 'micro bag' searches doubling YoY, and top-handle bags seeing a 68.2% increase YoY.
Fashion's love for cowboy-inspired styles continues to grow, with 'Cowboy-core' set to peak in 2025, driven by music's biggest stars. The rugged American West appeals to shoppers with fringe, denim, and retro hardware. Turquoise jewelry, a key element of Western Americana, saw an 11% YoY sales increase. Fringe is also trending, especially in bags, with searches for '' up 39.4% YoY and 'Chanel fringe' searches soaring 136% YoY.
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