Bruno Pavlovsky, Chanel's president for fashion, expressed confidence in Matthieu Blazy's capacity to bring modernity to the brand, respecting heritage with new design approaches.
Mr. Pavlovsky emphasized, "We want him to push, to test, to go where he feels is right" to prevent the feeling that Chanel is stuck in the past.
With revenues nearing $20 billion in 2023, Chanel's powerful brand recognition ensures its continued relevance in the luxury fashion market during a disruptive era.
Matthieu Blazy will debut at the Paris shows next October, marking a significant change amidst a year of designer changes across major fashion houses.
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