"Jeans, patented 152 years ago as workwear, have the power to make a wearer feel either on-trend or old fashioned, depending on their cut, wash and length and, most importantly, timing. As we bid farewell to 2025, it's hard to decipher what exactly the jean of the year has been. In April, Vogue declared baggy white jeans as a spring staple."
"By August, it was endorsing slim cigarette styles, but by December straight-leg jeans not baggy, not skinny, but that sweet spot in between, were the new must-have. In November, GQ hailed a pair of vintage slim-cut Levi's 501s worn by Ben Whishaw in Peter Hujar's Day as the Sexiest movie jeans of 2025. Add to the mix viral carrot, horseshoe and stovepipe shapes and can anyone really keep up?"
Jeans shifted rapidly through 2025, moving from baggy white styles in spring to slim cigarette cuts by August and straight-leg silhouettes by year-end. Vintage slim-cut Levi's 501s gained prominence via film and celebrity attention. A variety of viral shapes, including carrot, horseshoe and stovepipe, further expanded choice and complicated consensus. Denim consultants attribute the proliferation of fits to social media, increased competition and campaigns that showcase multiple styles. Consumers now exert greater control over fit narratives. The late 1990s and early 2000s featured slower, more uniform fit cycles; recent years have accelerated turnover and broadened silhouettes.
Read at www.theguardian.com
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