"Protein is your church now. Everything you thought you knew about health and fitness has changed now." - Caitlin Murray on the evolving health focus."
"Cottage cheese really glowed up on TikTok, and honestly, I'm not mad about it; it's versatile and packed with protein." - Ayat Sleymann, RD."
Caitlin Murray, an influencer, emphasizes the rising importance of protein, notably spotlighting cottage cheese as a versatile and beneficial ingredient. The trend has reignited interest in this once-overlooked staple, with a plethora of new recipes flooding social media—pancakes, bagels, and ice cream all featuring cottage cheese. Registered dietitians highlight its protein-rich content, explaining why posts tagged with ‘high protein’ receive surging engagement. This revitalization indicates a shift in dietary habits and the growing influence of social media on food trends.
Read at Bustle
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