Oda, an online supermarket, has confirmed layoffs and will focus on Norway and Sweden for profitability next year, facing challenges in online grocery operations.
CEO Poad highlighted the difficulties in online grocery: complex perishable orders, multi-temperature supply chain, and high price sensitivity causing struggles in the industry.
Poad's appointment and exodus of co-founder Karl Munthe-Kaas indicate Oda's efforts to overcome challenges, including a reported 'foreign fiasco' leading to leadership changes.
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