Tesla is facing a critical decline in sales in Europe, dropping nearly 50% in April 2025 compared to the previous year. This downturn occurs despite growth in the electric vehicle market, with Chinese competitor BYD surpassing Tesla in sales for the first time. Analysts attribute this decline to CEO Elon Musk's political involvement and controversies, which have sparked protests against the brand. The situation highlights a significant threat to Tesla’s dominance in Europe's electric vehicle market and reflects the changing landscape as other manufacturers gain traction.
Tesla's sales in Europe have plummeted nearly 50% in April, shifting the market's dynamic as BYD surpasses them for the first time.
The crisis reflects broader issues tied to Musk's political involvement and controversial actions that are tarnishing Tesla's brand reputation internationally.
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