Proximus Group has selected AWS as a strategic provider for its global cloud infrastructure, aiming to leverage its full portfolio for modernization and unification of services. This partnership is seen as advantageous for Proximus developers, facilitating the unification of their data ecosystem. The incorporation of Amazon Bedrock will enable Proximus to utilize advanced generative AI solutions, particularly in digital identity and CPaaS, to enhance scalability and reduce costs. Previously a participant in the AWS ISV Accelerate Program, Proximus is already utilizing AWS technology to develop innovative applications like its Roubot chatbot.
Proximus Group has chosen AWS as its strategic partner for global cloud infrastructure, leveraging AWS's capabilities to modernize and unify its services and data ecosystem.
The partnership with AWS is expected to enhance Proximus Group developers’ tools and services through access to the comprehensive AWS portfolio and generative AI capabilities.
Roubot, the chatbot developed by Proximus using Amazon Bedrock, exemplifies the tangible benefits of AWS's tools in enhancing digital services and customer interaction.
Fabio Cerone from AWS noted that their collaboration with Proximus Group aims to leverage advanced technologies to enhance the performance and reliability of digital services.
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