Britain has been led by the Conservatives for the past 14 years, and the party is deeply unpopular heading into the general election. Nearly three-quarters of the public believe the country is worse off than it was 14 years ago, with economic data supporting this sentiment.
Voters feel that something has gone wrong under Tory government, perceiving the country in stagnation or decline. There is a prevalent notion that the situation has deteriorated under Tory rule, heightening dissatisfaction with the party.
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