The Premier League announced a unanimous decision to extend the £30 cap on away ticket prices for the tenth consecutive season, which has significantly increased fan attendance at away games, climbing from 82% to 91% since its introduction in 2016. This move recognizes the financial challenges fans face while following their teams and acknowledges the vibrant matchday atmospheres generated by their presence. The decision also follows fan-driven campaigns advocating for fair pricing, leading to a combined ticket price freeze from several clubs for the upcoming season, which starts on August 15.
The Premier League and clubs recognise the additional costs associated with fans following their team during the season, and the incredible atmospheres they create at matches.
This comes after fans of several Premier League clubs united under the Football Supporters' Association campaign "Stop Exploiting Loyalty," prompting a ticket price freeze next season.
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