Mark Zuckerberg's public image shifted significantly due to the film 'The Social Network,' even if Zuckerberg criticized its portrayal. Jesse Eisenberg, who played him in the film, revealed that this role initially fostered empathy for Zuckerberg; however, he has since lost that empathy in light of Zuckerberg's recent controversies. This includes a decision to end fact-checking on Meta, an action viewed as aligning with the political right. Media has emphasized how Zuckerberg's actions and political affiliations contrast with his privileged status as one of the world's richest individuals.
Eisenberg expressed his initial empathy for Zuckerberg's character as portrayed in The Social Network, but stated he has since exhausted his understanding due to Zuckerberg's recent public actions.
The Atlantic writer noted that despite the film's critical portrayal, it transformed Zuckerberg into a likable figure, essentially rebranding him as a pop culture hero of entrepreneurship.
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