Since the legalization of recreational marijuana in 2012, over 22 additional states have adopted similar laws, reflecting a growing acceptance and integration of cannabis into mainstream culture.
The popularity of marijuana has surged across various age groups, particularly among adults aged 35-50, where usage rates rose from 13% in 2012 to an all-time high of 28% in 2022.
In Michigan, cannabis sales reached a staggering $2.4 billion and are projected to hit $3 billion in 2024, generating more tax revenue from cannabis than alcohol.
Planet 13's innovative store-in-store concept, featuring exclusive collaborations with brands like Khalifa Kush, demonstrates the evolving branding and retail strategies within the cannabis industry.
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