"It depicts a young girl, Eabha, and her parents in a shopping centre, where they interact with the three strangers. From their social media posts, her parents have shared their daughter's name, age, date of birth, photos of her friends, the name and location of her football club, her training schedule, as well as the fact that her dad is not always on time to collect her. Three strangers asked Eabha about her birthday, friends, and football club, even though she hadn't met them before."
"The ad also shows how easy it is for images to end up in the wrong hands, as a third stranger is seen downloading one of the photos of Eabha and saving it to his phone. Sharenting refers to the practice of parents regularly sharing information, photos and videos about their children on social media and other online platforms. The risks of sharenting include unintended oversharing of personal data, misuse of images for harmful purposes, vulnerability to unwanted contact, and identity theft."
A public service advertisement shows a young girl, Eabha, and her parents in a shopping centre interacting with strangers who use details from parents' social posts. Parents had shared the daughter's name, age, date of birth, photos of friends, football club name and location, training schedule, and a note about her father's punctuality. Strangers approached Eabha asking about her birthday, friends and club, and one was shown downloading a photo. Sharenting is the practice of parents sharing children's images and data online. Risks include oversharing personal data, image misuse, unwanted contact and identity theft. The campaign urges pausing before posting.
Read at www.independent.ie
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