The European Commission recently enforced its first fines under the EU Digital Markets Act (DMA), targeting Apple with â¬500 million and Meta with â¬200 million. These penalties highlight the DMA's goal of ensuring competition in the digital landscape. Apple violated anti-steering obligations by restricting app notifications about offers outside the App Store. Meta was penalized for implementing a model that compromised consumer choice regarding data usage for advertising. Both companies plan to appeal, arguing the fines contradict their compliance efforts and unfairly target U.S. businesses compared to their competitors.
The European Commission has issued its first penalties under the EU Digital Markets Act, fining Apple â¬500 million for anti-steering violations and Meta â¬200 million.
Meta's penalties stemmed from a service model requiring users to either pay for ad-free access or consent to data usage, violating consumer choice regulations.
Apple criticized the Commission's actions as unfairly targeting the company, suggesting the penalties harm user privacy and security while disrupting their product offerings.
Meta claimed the penalties represent an unfair advantage for European and Chinese competitors against successful American businesses, stating the Commission's standards are inconsistent.
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