"Crocs Inc. CEO Andrew Rees stated that the company expects to see 'significant future growth' in 2026 in the social commerce category, highlighting the brand's strong performance on TikTok Shop."
"QVC's footwear store on TikTok is thriving, with sales jumping from $808,921 to $14.1 million, making it the fastest growing shoe store on the platform despite the company's bankruptcy proceedings."
"Evellyhootd US, known for its 'value' footwear, reported $8.0 million in sales and is expanding into apparel while maintaining competitive pricing through cost reductions."
The top 10 shoe brands on TikTok Shop in the U.S. generated $163.7 million from April 2025 to March 2026. Crocs led with $52.4 million, followed by Hey Dude at $32.5 million. QVC, despite bankruptcy, ranked third with $14.1 million and was the fastest growing shoe store on TikTok, increasing sales by 1,646.96 percent. Other notable brands included Dream Pairs, Shoebacca, and Evellyhootd US, which contributed to the overall revenue with significant sales figures.
Read at WWD
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