"Shopify's forthcoming Agentic Storefronts will feed structured product data to generative AI platforms and enable shoppers to complete purchases in the chats. The direct connection means that even the smallest merchants on Shopify can sell via ChatGPT, Perplexity, Microsoft Copilot, and similar AI solutions. Introduced as part of Shopify's Winter '26 Edition - which included about 150 new features and concepts - Agentic Storefronts is a natural response to agent-driven commerce."
"Shopify's Agentic Storefronts aims to be simple for merchants and scalable for AI platforms. At a high level, the process looks like this. Merchants enable Agentic Storefronts inside Shopify. Shopify structures product, pricing, inventory, and brand data. That data passes to partner AI platforms. Shoppers discover, evaluate, and purchase products inside AI chats. Order details flow back to the merchants' Shopify backend."
Agentic Storefronts provides a direct pipeline that converts merchants' product, pricing, inventory, and brand data into structured feeds for generative AI platforms. Merchants enable Agentic Storefronts in Shopify, which organizes and distributes data to partner AI platforms so shoppers can discover, evaluate, and complete purchases inside AI chat interfaces. Order and transaction details flow back into merchants' Shopify backends for fulfillment and management. The model follows a 'configure once, distribute everywhere' approach similar to product feeds for search engines and marketplaces. Agentic commerce enables AI agents to compare options, apply preferences, recommend products, and facilitate checkouts on behalf of consumers.
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