"Instead of spending hours scrolling through your Pinterest feed looking for the perfect decor inspiration, outfit idea, nail set, or tattoo idea, you can ask Pinterest's new AI-powered assistant to find exactly what you're looking for. Pinterest Assistant uses your saves, boards, collages -- and those of other users with similar tastes -- to find posts that match your interests and style. According to Pinterest, Pinterest Assistant differs from other chatbots because users don't need to know what they're looking for to find it. Instead, Pinterest Assistant offers "visual, personalized and proactive recommendations.""
"Pinterest says it gathers information from users' interests to feed its visual discovery tool called Taste Graph, which provides AI-powered recommendations to users. Pinterest claims its AI shopping assistant is "visual-first," utilizing real-time, conversational descriptors to deliver personalized recommendations to shoppers. To more closely replicate real-life shopping experiences, users can verbally relay their requests to Pinterest Assistant. For example, Pinterest says, users can ask the Assistant questions like, "Show me holiday party dresses that fit my style.""
Pinterest launched a beta AI-powered shopping assistant that finds items using past app behavior like saves, boards, and collages. The assistant leverages activity from users with similar tastes to surface posts matching individual interests and style. A visual discovery tool called Taste Graph provides the AI-powered recommendations. The assistant is visual-first, uses real-time conversational descriptors, and accepts verbal requests so users can ask natural queries such as 'Show me holiday party dresses that fit my style.' The beta is available to US users aged 18 and above, with wider availability planned. Comparable AI shopping features exist on other platforms.
Read at ZDNET
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