"Brandfuel has announced the availability (out of beta) of its AI-native Product Experience Management platform for ecommerce brands and agencies. According to Brandfuel, the platform can capture a brand's personas, competitors, and keywords - to guide personalized content creation - as well as automate image analysis, alt tags, and per-product competitor tracking. The platform features product content scoring, multi-language and multichannel support, automated A/B content testing, Klaviyo and Meta integrations, and more."
"OpenAI introduces shopping research in ChatGPT. new shopping research feature in ChatGPT helps consumers find the right products. Per OpenAI, the tool asks clarifying questions, reviews quality sources, and builds on ChatGPT's understanding of a user from past conversations to deliver a personalized buyer's guide. Shopping research is currently rolling out on mobile and web for logged-in ChatGPT users on Free, Go, Plus, and Pro plans."
"Worldpay, a financial technology and payment processing company, has launched Worldpay Model Context Protocol, a set of server specifications and tools designed to accelerate AI-powered payment integration and agentic commerce. Developers and merchants can download, modify, and deploy the protocol immediately to enable the rapid creation of AI agents and direct payment integrations with Worldpay's API. Worldpay MCP is available on its Developer Hub and on GitHub."
Brandfuel released an AI-native Product Experience Management platform that captures brand personas, competitors, and keywords to guide personalized content creation, automates image analysis and alt tags, and tracks per-product competitors. The platform offers product content scoring, multi-language and multichannel support, automated A/B testing, and integrations with Klaviyo and Meta. OpenAI added a shopping research feature in ChatGPT that asks clarifying questions, reviews quality sources, and uses past conversations to deliver personalized buyer's guides on mobile and web for logged-in users. Worldpay launched the Model Context Protocol to accelerate AI-powered payment integrations and agentic commerce with server specifications and tools available on its Developer Hub and GitHub. Additional updates cover fulfillment, alternative payments, customer support, website builders, and cross-platform ad campaigns.
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