Pokémon and sports trading cards have surpassed the S&P 500 with annual returns exceeding 46%. Young men, particularly Gen Z and Millennials, are devoted to collecting these cards. Investing in rare cards promises significant profit potential, with Pokémon cards increasing 3,261% over 20 years. Demand has caused retailer shelves to empty, leading to sales limits. eBay data shows intensive interest, with searches for Pokémon occurring nearly 14,000 times per hour. This trend, paired with interest in sports cards, drives a robust trading card industry.
Pokémon cards have seen the largest long-term increase in value among all card categories: up 3,261% over 20 years, with a one-year average increase approaching 46%.
Users on eBay searched for 'Pokemon' nearly 14,000 times per hour in 2024, reflecting the immense interest and demand for these collectibles.
The industry frenzy has left the shelves of retailers like Walmart and Target bare, causing some stores to enact limits on selling Pokémon cards altogether.
Gen Z and Millennials maintain a strong obsession with Pokémon collecting, with many investing hundreds or millions into trading cards in hopes of significant returns.
Collection
[
|
...
]