Why (and how) DoorDash and Uber Eats are getting into the restaurant reservations game
Briefly

The article discusses the evolution of restaurant reservations, highlighting their newfound value in a post-COVID era. With the rise of online scalpers and exclusive access linked to credit card prestige, securing a table at popular eateries is increasingly challenging. Recently, apps like Uber Eats and DoorDash announced integrations that allow users to book restaurant reservations directly through their platforms, signifying a shift in how diners engage with restaurants. This evolution reflects changing consumer habits as they go beyond simple food delivery to seek full dining experiences.
As dining reservations evolve into a sought-after commodity, access has become competitive, with scalpers reselling prime tables and premium cards offering exclusive access.
Uber Eats and DoorDash are redefining the dining experience by integrating reservation systems, empowering users to secure dining experiences alongside their food delivery efforts.
Read at Fast Company
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