YouTube is implementing stricter guidelines for its Partner Program to combat mass-produced and repetitive content, particularly as AI-generated videos gain popularity. The update enforces the long-standing requirement for creators to upload original and authentic content. Concerns were raised by creators regarding the extent of AI use permitted before facing demonetization. Rene Ritchie clarified that the update is minor and aims to aid in identifying spam-like content, which has already been excluded from monetization for years. YouTube acknowledges the duality of benefiting from AI while managing its potential negative impacts.
YouTube is updating our guidelines to better identify mass-produced and repetitious content. This update better reflects what 'inauthentic' content looks like today.
Rene Ritchie called the update 'minor,' explaining that it should help with identifying unwanted content. This type of content has already been ineligible for monetization for years.
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