The intentionally repulsive color won over the internet, and then the summer, and then, at a pivotal moment, an entire presidential campaign. In a few short days, supporters of Vice President Kamala Harris, who is seeking the Democratic presidential nomination, memed chartreuse into an unusually potent political symbol.
Charli XCX was once for the young and ironically tattooed; now, she is being distributed to the masses. In the past week, people who may have never heard of the singer were listening to newscasters on major American cable television networks try to explain the sudden prevalence of this particular shade.
The designers of the Brat album cover considered around 500 different shades of green. It needed to be something that couldn't really be associated with anything else, the designer Brent David Freaney said in an interview.
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