"Unlike social media, it's not intended for public consumption; unlike a text, it's not even intended for one other person; ... it reveals a person's digital subconscious."
"The Notes app doesn't have a specific purpose. Instead, it holds the jotted-down ephemera of daily life that might otherwise go on Post-it Notes..."
"Users often don't think about an audience when they write notes, but they also don't always bother to delete them. Like a diary, the app keeps your thoughts in chronological order over a span of time."
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