"What you post online is permanent, even if you edit or delete something, it has the potential to live on for many years to come," business strategist Lisa Larter told us during our interview.
"Rule of thumb, if you wouldn't want what you are about to post to be on television, or the front page of the newspaper, if it wouldn't make your mama proud, don't post it," she said.
"Avoid hot button conversations that are divisive. I get it, everyone has an opinion on things but do you want your opinions to live online?" said Larter.
"Take care of your customers and you will reduce the likelihood of others saying bad things about you online," said Larter.
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