Landon Y. Jones, Who Made People a Star Among Magazines, Dies at 80
Briefly

Landon Y. Jones was a pivotal figure in the evolution of celebrity journalism, elevating People magazine’s status while also popularizing the ‘baby boomer’ concept.
During his noteworthy editorial leadership from 1989 to 1997, he showcased iconic figures like Diana, Princess of Wales, emphasizing the intersection of celebrity culture and societal trends.
Jones's innovative strategies, such as introducing color printing and targeting women as the primary readership, propelled People magazine to unprecedented commercial success.
His legacy is characterized by a relentless curiosity about the next cultural phenomena, driven by an unapologetic passion for popular culture and celebrity.
Read at www.nytimes.com
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