"In the digital world that we're in, you know, negative videos are what goes viral. People are always knocking people down a peg and it's really easy to fall into that. If something bad happens-which, when you own your business, something bad happens every day- it's easy to circle in despair. But my challenge is to look for the positive and figure out how to pivot, and if something isn't working then figure out a different way to get it done."
"I think it's also really important to find a community and people who can support you. My husband had his dream job and quit it in a moment to come and support me, so of course I couldn't do it without him."
"The digital stuff totally blew it out of the water. It's how people find you in this day and age, and it's kind of ironic that I'm sharing, like, basket weaving or the history of Delft tiles on social media. But I think it's proof that you can do what you want to do anywhere in the world. I always thought like you have to be in New York, but you can build [digital] anywhere and people will come and find you."
Starting a business involves navigating constant challenges while maintaining a positive mindset and seeking creative solutions rather than succumbing to despair. Support systems, particularly from close relationships, prove essential to entrepreneurial success. Digital expansion occurs unexpectedly and becomes crucial for business growth in modern commerce. Social media presence enables reaching customers worldwide regardless of physical location, contrary to assumptions that success requires major urban centers. Building a sustainable business involves developing networks with suppliers and dealers while remaining intentional about growth and community engagement.
Read at Architectural Digest
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