Google's new Web View search experiment organizes results with AI | TechCrunch
Briefly

Google is launching Web Guide, an AI-powered feature designed for organizing Google Search results by grouping related pages in response to search queries. This feature is part of the Search Labs experiments, allowing users to opt into new functionalities. The Web Guide uses a fan-out technique, utilizing Google's Gemini technology for better query understanding and linking to relevant pages. It is effective for open-ended searches, with results categorized by different types of answers. Initially, the experiment will be available on the Web tab and can be toggled on or off by users.
The new AI-powered feature called Web Guide organizes Google Search results by grouping pages related to specific aspects of the search query, enhancing user experience.
Web Guide is a variation on the fan-out technique for displaying search results, enabling better understanding of complex queries and linking related pages.
Users can opt in to the Web Guide experiment via Search Labs, allowing them to test new features and toggle them on or off at will.
The experiment works particularly well for open-ended queries, organizing results into sections that highlight different types of answers to the user's question.
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