Google's new feature is secret admission that search isn't great
Briefly

The internet's decline began with the rise of search engine optimization, complicating the distinction between valuable content and spam. Despite being a remarkable invention, the internet now resembles a junkyard, requiring filtering by search engines like Google. Google employs various techniques to refine search results based on users' locations and histories. It seeks to interpret the intent behind queries but limits the results, creating a 'personal internet prison' where users rely on its filtering mechanisms for safety.
The devolution of the internet may have started as soon as the game of 'search-engine optimization' became the norm, so pretty much since the first internet search engines emerged.
One of the greatest inventions humans have ever produced, the internet, is now just a junkyard with some good content, requiring someone to sift through it.
Google uses many tricks to weed out unwanted content based on location and past history while trying to ascertain the meaning of search queries.
What are you left with once Google has used all the aforementioned tricks to filter out the junk results? A personal internet prison.
Read at Miami Herald
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