The Jim Henson Company x Monster Cereal collab is my current obsession
Briefly

The Jim Henson Company collaborates with Monster Cereals to celebrate its 70th anniversary by creating puppet versions of beloved mascots Boo Berry, Franken Berry, and Count Chocula. This collaboration transforms iconic cereal packaging into playful and artistic pieces. The designs exemplify high-quality character design and nostalgia, resonating with fans. Mindy Murray of General Mills emphasizes the artistic value of the cereal box, stating it exceeds traditional expectations. The partnership aims to bring joy and surprise to cereal fans, highlighted by the unique fuzzy Franken Berry box.
In celebration of The Jim Henson Company's 70th anniversary, the Monster Cereal collab features puppet makeovers of three iconic mascots - Boo Berry, Franken Berry and Count Chocula.
Mindy Murray, brand experience director at Morning Foods, states, 'This is more than a cereal box; it's a piece of art.'
The magical designs of the Monster Cereals are not only a perfect example of playful packaging but also a showcase of character design excellence.
The collaboration with The Jim Henson Company was the perfect way to deliver surprise and delight - and the first-of-its-kind fuzzy Franken Berry box.
Read at Creative Bloq
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