"Developed by 21st Europe, the blueprint reimagines 'Made in Europe' not as a nostalgic badge, but as a living design system that merges materials, data, ethics, and manufacturing into a single visual language. The mark is engineered to exist everywhere, printed on packaging, embedded in code, etched into materials, functioning both as a certification and as a cultural symbol for products and digital services built on European principles of transparency and trust."
"The system builds on Europe's regulatory backbone (CE-marking, sustainability reporting, Digital Product Passports) but translates it into a design-first interface: each certified object connects to verified data on its origin, environmental footprint, and ethical standards. In practice, that means the 'label' becomes a gateway, a scannable, traceable bridge between production and accountability. The collaboration between 21st Europe and creative office Dada Projects pushed the mark into speculative territory: designing for future materials, architectures, and interfaces."
Made in Europe is a continent-scale design system that transforms certification into a visible, adaptive mark connecting products and services to verified data. The system integrates materials, data, ethics, and manufacturing into a unified visual language that can be printed, embedded in code, or etched into surfaces. The design leverages Europe's regulatory structures—CE-marking, sustainability reporting, Digital Product Passports—and converts them into a design-first interface where each certified object links to provenance, environmental footprint, and ethical information. The identity scales across industries, from advanced manufacturing and clean energy to digital infrastructure and circular design, asserting trust as a visible asset.
Read at designboom | architecture & design magazine
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