Joe Doucet was commissioned by the Junior Tennis Foundation to create a trophy for the Eastern Tennis Hall of Fame. Doucet's design goes beyond aesthetics, emphasizing craft, sustainability, and support for underprivileged and differently abled athletes. The trophy symbolizes the athlete's journey to success through its form, which merges a tennis racket shape with an arch representing victory. Doucet chose eco-friendly materials, particularly Norsk Hydro aluminum with over 90% recycled content, ensuring the trophy's creation aligns with his vision of meaningful design that has a positive social impact.
The greatest challenge was maintaining the design's conceptual integrity while ensuring sustainability. For an object's beauty is only skin deep if it has no empathy.
Design, to me, is never just about aesthetics - it's about creating meaningful experiences and supporting positive social impact.
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