Kate Aronowitz, portfolio operations lead at Google Ventures, has a complex relationship with the term 'creative,' believing most of the process involves problem-solving rather than just art. She advocates that everyone possesses creativity under the right conditions. Now serving as executive in residence at the Savannah College of Design, she aims to inspire the next generation of designers. Aronowitz emphasizes the significance of being an observer in design interactions, asserting that effective communication between creatives and businesspeople is essential for understanding user needs, which often go unexpressed.
Kate Aronowitz emphasizes that being creative involves problem-solving, not just art. She believes that everyone can be creative when the circumstances are right.
As portfolio operations lead at Google Ventures, Aronowitz collaborates with inspiring founders and now shapes future designers as executive in residence at Savannah College of Design.
Aronowitz starts her day early, embracing quiet time and clear thinking which she believes enhances her work performance.
She prides herself on being a keen observer, often acting as a translator between design and business, crucial for understanding user needs.
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