"The high price of baby formula makes parents feel 'punished' for not breastfeeding... The cost has surged while retailers can't advertise or offer discounts on infant formula."
"Clare S., a mother who couldn't breastfeed, spent 30 a week on milk and felt like a failure due to the high costs of formula feeding."
"The Competition and Markets Authority found prices for formula in the UK jumped between 18% and 36%... Just three companies control over 90% of the UK market."
"Natasha K. also feels frustrated by the costs, stating that every drop of formula makes her aware of the financial burden while needing it for her baby."
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