"Empathy is The Only Secret Ingredient": Why Luca Nichetto Thinks Pretty Design Isn't Enough - Yanko Design
Briefly

"Empathy is The Only Secret Ingredient": Why Luca Nichetto Thinks Pretty Design Isn't Enough - Yanko Design
"Yanko Design's new podcast, Design Mindset, is fast becoming a Friday ritual for design enthusiasts around the world. With a mission to uncover the principles and personalities that shape our built environment, the show doesn't just scratch the surface. Each episode peels back the layers of the design process, revealing the values, dilemmas, and cultural forces that drive the world's most influential designers."
"It's the "only secret ingredient" that brings meaning to objects and unites the many hands involved in making them. As he shares, "Empathy is not just nice to have in design, it's everything. The only secret ingredient that you can put in the project that you are doing, and if there is also fun and there is a passion, you bring people together with you to be able to create something that makes sense.""
Design Mindset is a podcast that examines principles and personalities shaping the built environment, uncovering design processes, values, dilemmas, and cultural forces. Luca Nichetto, born on Murano and leading Nichetto Studio between Venice and Stockholm, blends poetic craft with Scandinavian rigor across Murano glass and global furniture. Nichetto centers empathy as the core of meaningful design, asserting that empathy unites collaborators and imbues objects with purpose. Objects without empathy become mere function, potentially beautiful but empty. Nichetto emphasizes people-focused design, collaboration, passion, and fun as essential to creating cohesive, meaningful products.
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