According to HubSpot's 2024 'The State of Marketing' report, one in three marketers reports using email as a communication vehicle and 87% plan to maintain or increase their investment in 2024.
Linda Lebrun from newsletter platform Substack suggests starting a newsletter for those with a desire to communicate, monetize, or build a community.
Successful newsletter publishers have benefited from reinforcing thought leadership, credibility, and acquiring new business opportunities through audience relationships.
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